Marketing for Your Specialty
Marketing built around your therapy specialty, practice, and ideal client base — turning specialty searches into qualified inquiries.
Book Your Free Practice Growth Audit
Generic Marketing Doesn't Speak to Your Niche
A generalist agency treats "therapist marketing" as one thing. But someone searching for an EMDR therapist is in a completely different mindset than someone searching for a couples counsellor — different language, different urgency, different trust signals.
Grow your caseload with a strategy built around your niche and ideal clients.
We build campaigns and landing pages that speak directly to your specialty — not a one-size-fits-all template repeated across every therapist we work with.
A Strategy Built for Therapists
Free Practice Growth Audit
We look at the real search demand for your specialty and location, and show you the opportunity before you spend a dollar.
We Build a Specialty Campaign
Keyword research, ad copy, and a landing page built specifically around your niche — not a generic therapist template.
Fill Your Caseload
Qualified inquiries from people actually searching for your specialty start booking into your calendar.
Results That Speak for Themselves
Every Specialty Searches Differently
The right message changes depending on who's searching and why. Here's how we think about a few of the specialties we work with most.
EMDR
EMDR searches often come from people who've already tried talk therapy and are looking for something more targeted. Messaging that speaks to trauma processing directly — not general anxiety language — converts better with this audience.
Couples Therapy
Couples searches frequently come from one partner researching alone, before the other is fully on board. Ad copy and landing pages need to speak to whoever's doing the searching, not assume both partners are ready to book.
Trauma
Trauma-focused searches carry real sensitivity. A calm, trust-building tone in both ad copy and landing page messaging outperforms urgency-driven marketing language every time.
Adult ADHD
Adult ADHD search volume has grown significantly, often from people newly or late-diagnosed. Messaging that acknowledges that specific journey outperforms generic "ADHD therapist" copy.
Child Therapy
Parents searching for a child therapist search by symptom and behavior, not diagnosis. "Help for my child's tantrums" outperforms clinical language — the campaign has to speak to the parent's worry directly.
Anxiety
Anxiety is one of the highest-volume, highest-competition specialty searches. Standing out means narrowing the angle — panic attacks, social anxiety, generalized anxiety — rather than relying on the broad term alone.
Somatic Therapy
Somatic therapy is one of the fastest-growing specialty searches right now, often from people who've already tried traditional talk therapy and want a body-based approach. Messaging needs to explain what actually makes somatic work different — not just use the term as a buzzword.
Full-Service Specialty Marketing
Built exclusively for private practice. No generalist guesswork.
Hey, I'm Taylor.
I started TheraBuzz in 2016 because I saw therapists struggling to grow their practices with tools built for every business except theirs. Here's what makes us different:
- We've helped over 1,000 therapists build more consistent client pipelines
- Directly involved in generating 10,000+ qualified therapy leads
- Hyper-specific ad focus means lower cost per lead vs. generalist agencies
- We specialize exclusively in therapists, psychologists, nurse practitioners, and licensed counsellors
- Google Certified — and therapy-certified in what actually converts
Is TheraBuzz Right for Your Specialty?
We work best with therapists who are ready to invest in a real, trackable growth channel built around their specific niche.
This is for you if:
- You have a clear specialty or niche you want to grow your caseload around
- You're tired of generic marketing that doesn't speak to your ideal client
- You want a predictable, consistent flow of specialty-specific inquiries
- You're ready to invest in marketing that actually tracks results
This isn't for you if:
- You're looking for the cheapest option available
- You want to manage the ads yourself
- You're not ready to commit to a real marketing strategy
Not sure if you're a fit? Book a call and we'll tell you honestly.
Book a Free Growth AuditSpecialty Practices That Grew Their Caseload
Every other agency wanted to market me as "a therapist." TheraBuzz built a campaign specifically around EMDR, and the leads finally matched what I actually do.
My couples therapy inquiries used to be a mixed bag. Now the messaging speaks directly to the person searching alone, and the fit is so much better.
Parents were finally searching in language that matched how I actually help kids — not clinical terms. My child therapy caseload has never been fuller.
Simple, Transparent Pricing
Campaign management, basic landing page & one monthly report.
Everything in Starter, plus monthly optimization & conversion tracking.
Everything in Growth, plus A/B landing page tests & intake automation.
All packages include a one-time setup fee starting at $1,000, typically ranging $1,000–$3,500 depending on scope. Book a call for an exact quote.
Fully Custom Build
For practices that need something built from scratch, or an old campaign brought back to life.
- Landing page$500–$3,000
- New account build$1,000+
- Forensic audit & rebuild$3,000–$5,000
All custom pricing depends on scope. A landing page varies with design depth, an account build starts fresh with no legacy to untangle, and a forensic audit covers a full review of past campaigns plus broken tracking repair.
Ready to Fill Your Caseload?
Book a free practice growth audit. We'll show you the real search demand for your specialty and location, and tell you honestly whether we're the right fit.
No commitment. No hard sell. Just clarity.